
La Plagne: A commitment to sustainable tourism and the green snowflake
Nestled in the heart of the French Alps, La Plagne is establishing itself as a pioneer destination in terms of sustainable tourism. For several years, the resort has been committed to a proactive approach aimed at minimizing its impact on the environment and maintaining its exceptional landscapes. This involvement was rewarded in 2022 by obtaining the “Flocon Vert” label, a prestigious distinction that recognizes the efforts made in favor of sustainable development.
The Green Snowflake: A recognition of the efforts made
Awarded by the Mountain Riders Association, The Flocon Vert label is a reference in terms of sustainable mountain tourism. It rewards resorts that stand out for their concrete actions in favor of the protection of the environment, the promotion of responsible practices and the well-being of local populations.
To obtain this label, La Plagne had to meet demanding criteria, covering all aspects of sustainable development. The station has thus implemented actions in the following areas:
- Energy Management: Development of renewable energies, reduction of energy consumption, awareness-raising among vacationers about eco-friendly actions.
- Water Management: Optimization of drinking water and sanitation networks, awareness of water waste.
- Waste management: Selective sorting, reduction of waste at source, waste recovery.
- Preservation of biodiversity: Protection of natural habitats, awareness of local fauna and flora.
- Soft mobility: Development of public transport, promotion of non-motorized modes of travel.
- Sustainable development: Use of ecological materials in construction, preservation of landscapes.- Sustainable animation: Organization of eco-responsible events, raising awareness among vacationers about the challenges of sustainable development.
A concrete commitment to responsible tourism
In addition to obtaining the Flocon Vert label, La Plagne is part of a process of continuous progress in sustainable development. The station has thus set itself ambitious goals for the years to come, in particular in terms of reducing greenhouse gas emissions and developing the local economy.
Among the concrete actions carried out by La Plagne, we can cite:
- The establishment of a system of free electric shuttles connecting the various villages of the station.
- The renovation of ski lifts for more economical energy consumption.
- The promotion of local products and artisanal know-how.
- The organization of workshops and conferences on the theme of sustainable development.
- Raising holidaymakers' awareness of eco-gestures and environmental issues.
A model to follow for tomorrow's tourism
La Plagne's commitment to sustainable tourism inspires other mountain resorts in France and abroad. The station shows that it is possible to reconcile tourist development and respect for the environment.
The success of La Plagne is based on the strong involvement of all the players in the resort, from elected officials, to tourism professionals and residents. This collective mobilization is a key factor for the success of a transition towards more sustainable tourism.
La Plagne stands out as an exemplary destination in terms of sustainable tourism. Thanks to its proactive commitment and concrete actions, the resort offers vacationers a stay that is both pleasant and responsible. The Green Snowflake obtained in 2022 crowns the efforts made and reinforces La Plagne in its role as a model to follow for the tourism of tomorrow.